Archive for the ‘Wine Blogs’ Category

Aug 19, 2014

Sober Advice From Two Wine Publicists

What is the value of courting the media if you are a wine industry participant? To whom in the media ought wine or product samples be sent? Should winery owners express and publicize their political positions? What constitutes “news” in an industry built around producing a beverage that will get you drunk? When should you offer a member of the media an exclusive story? Is there ever a good reason to ask a wine reviewer to re-taste a wine after…

Jul 22, 2014

Wine Bloggers and Their Awards Deserve a Change

This blog was recently honored with “Best Industry/Business Wine Blog” at the 2014 Wine Blog Awards. That achievement made me very proud. I’ve spent nearly a decade working fairly diligently at FERMENTATION. In many ways spending almost a decade pondering, writing and generally getting stuff off my chest keeps me sane and centered. Along those lines of writing and pondering, and to a degree staying sane, I have some ideas about The Wine Blog Awards, and particularly how I think…

Apr 17, 2014

New Wine, Beer, Spirits, Cider Legal Blog Launches

A new blog focused on Alcohol Beverage Law has launched: “Lawful Libations” from the New York firm of Farrell-Fritz. Begun in March, Lawful Libations has a certain focus on New York legal happenings connected to the alcohol beverage world, but has also focused on federal issues. It’s a welcome addition to this particularly narrow niche of blogs. Back in 2010 I wrote a post listing the various alcohol beverage legal blogs, in which I profiled 15 different blogs reporting on…

Feb 8, 2014

The Contours of My Belly Button

Do I and others who publish their own site about wine know far too much about the contours of our navel? Have we explored its ins and outs ad infinitum? This is the gentle charge that was made in a number of ways by at least four different commentators in this recent post here at FERMENTATION about the distinction between “blogger and “journalist”. I wanted to address this charge of “blogger navel gazing” because it comes up so very often…

Feb 6, 2014

Leaving The Wine Blogger By the Side of the Road

For anyone looking for an excellent position in wine marketing, you need look no further than the recent job posting by J Vineyards and Winery for PR and Social Media Associate. The great thing about this job opportunity is that it provides the chance to dive into the deep end of public and media relations as well as the social media side of marketing communications. One of the most interesting things about this job posting is the very first responsibility…