A One Year Anniversary For Fermentation
Today marks the one year anniversary of Fermentation: The Daily Wine Blog.
I’ve been trying to figure out what this means; apply any significance to it. On the surface I know it means this: 541 posts and 589 comments. Seeing how I rarely post on weekends it means an average of 2.07 posts per day over the past year.
I can also say that along with having finished my first year as a wine blogger, Wark Communications is also finishing its most successful 12 months in the decade that it has provided communications and public relations services to the wine industry. Are these two circumstances linked, you ask? Well, I can most certainly point to projects and clients that have resulted directly from the exposure the company has gained from my blogging. So, if anyone out there is wondering if blogging is an effective way to promote one’s business or services, I can affirm that it is.
But clearly the past year of wine blogging has meant much more than that:
-I’ve come to know many, many fellow wine bloggers who have inspired me
-I’ve gained a new and more compassionate view for the life of the wine writer
-The opportunity to participate in most important discussions in the wine industry have come my way
-I have learned a great deal about the Typepad Blog service
-It has been said that I’ve encouraged others, including some wineries, to take up blogging
-I’ve found myself, rather than only clients, in print, on the radio and in front of the camera
-And…I’ve had the chance to do my small part to bring attention to some great wine voices.
The year of blogging has not been without set backs however. Twice the Fermentation URL has been changed, once voluntarily and a second time under compulsion by threat of a lawsuit. I’ve made a couple horrific mistakes that found there way into print that were not altered, changed or deleted quick enough.
Yet, the level of satisfaction that has come my way via Fermentation: The Daily Wine Blog really overshadows everything else. I look forward to a second year and most of all to engaging my readers in provocative discussions and offering them something of interesting to dwell upon as they sip.