Important New Wine Information Source…Read It!
Lew Perdue is among the most experienced reporters/publishers to work in the wine industry. Many of you who read FERMENTATION will know and remember Lew. To some of you, he's probably a new name. He founded both Wine Business Insider as well as Wine Business Monthly, two publications that remain among the most important wine trade publications in America.
Yesterday, Lew Perdue launched WINE INDUSTRY INSIGHT. Currently it is in the form of a blog but may take on another form down the road. For now, it is instantly one of the best and most provocative on-line reads concerning the business of wine.
First and foremost, Lew is an investigative reporter. If you comb through the various posts at Wine Industry Insight you'll see that is immediately true. But Lew's voice is also born for blogging. His latest entry at the new sight is a combination hands-on reporting and editorializing on the issue of the the proposed Gallo expansion of the Russian River Valley as well as the archaic way the TTB goes about considering AVA proposals and the way they provide information to the public. It's very good stuff.
I'd love to see Lew look closely at the relationship between American wine wholesalers and the creation of state regulations. It would be an important series of stories.
But there's more background about Lew Perdue you need to know.
-He worked in the wine business as both an importer and wholesaler
-He's written numerous successful novels
-He took on the author of "The Da Vinci Code" in a very credible plagerism lawsuit
-He's been a reporter for the Wall Street Journal, MarketWatch and TheStreet.com
-He's worked in poliltics as an aid to a Governor and U.S. Senator
If Lew Perdue throws himself into Wine Industry Insight, then there is an important new source of investigative wine reporting that will need to be reckoned with by a lot of different people. Lew Perdue is not the kind of person who pulls punches.