Your Wine Survey Results are HERE
RESULTS OF THE COUNTRY WINE SURVEY
You can see the results of the survey by clicking HERE. A total of 216 people took the survey.
A quick summary and additional interesting observations are below.
1. QUALITY COUNTRIES
-France, Germany and Italy come in for the highest regard for their wines, with France being named by nearly 60% as producing wines of the highest quality.
-Poor Canada. Only 11% said they produce very good or top quality wines, while nearly 60% ranked their wines of only average or below average quality.
This is unfortunate as I’m inclined to believe this result is only due to Canadian wines being fairly unknowns. Canada hardly has a reputation for making poor wines. What they need is better marketing. Is anyone aware of a well distributed Canadian value ice wine? There’s a niche.
-Spain walks away with the award for most intriguing wines. Nearly 60% said they definitely want to learn more about this country’s wines. Italy is not far behind.
3. BEST VALUE
Ask to choose three countries with the best value, 50% looked to Spain, perhaps explaining why so many wanted to learn more about that country’s wines. No other country really comes close, though Australia, supposedly the "value continent" comes in with 38% naming it as full of value
4. WORST VALUE
Are California wines really this over-priced. Just over 70% of respondents said California provides the worst value wines. It must be an issue of price as respondents put California wines near the top for quality.
I honestly never thought of CA wines being a bad value as it appears most of you do. I look at the price of the very best German and French wines, for instance, and see remarkably high prices. Meanwhile, I never have a problem finding very good $30 California wine, even $20 wines. However, I do believe I am biased.
5. QUALITY EXPECTATIONS
-No country even comes close. 63% of respondents believe that Argentine wines will improve the most a decade from now.
-The other interesting finding, but perhaps predictable since is is already ranked of the highest quality, is that France appears to have no room for improvement.
Argentina, in my estimation, does indeed appear to be a sleeping giant. The wines I’ve tried ave been very good, yet I’ve not tried that many.
6. WHAT YOU BUY
-No surprise here. 70% of respondents said they buy CA wine often or very often. France is not far behind.
-The Value King, Spain, interestingly, is only purchased often or very often by 34%. Australians, who sure do know how to export is bought often or very often by 35% of respondents.
-It’s true. The guys are the geeks. 90% responding to this survey are guys.
-A near perfect curve. Less young-ens. Many middle agers. and only a few oldies
9. TIME DRINKING WINE
-Not surprising. It matches the Age Curve
-It’s nice to inhabit a world where no one considers their knowledge base below average. Or, it could be no one who believes they have something to learn about wine frequents this blog.
REALLY INTERESTING STUFF
-Among those who said CA makes the highest quality wines, 68% said it was the worst value and 90% buy it often or very often. Message: They can’t help themselves
-Looking at responses by women you see virtually no differences in their answers from men
-Those who consider themselves wine experts have a higher regard for French and German wines, are much more likely to find value in French wines, are even more convinced Argentina will be producing much better wines in a decade, drink a lot more French and Austrian wine, and, can you believe it, are 100% male.
-Respondents who are between the age of 21 and 30 are much much more likely to want to learn about French wines, are more fed up with CA wine prices and less fed up about French wine pricing, have MUCH greater faith in the future quality of Chilean wines, are more likely to buy French wine than CA wine, and are somewhat more likely to consider themselves expert or VERY knowledgeable about wine.
-Looking at the Francophiles, those who buy French wines "very often," we find that they are nearly half as likely to call CA "Top Quality", believe French wines are the best values, believe CA offers the worst value to the tune of 84%, are far less likely to buy Australian wines, tend to be younger, and tend to think themselves more knowledgeable about wine than the average respondent.
-Among those who believe Australia provides the best value wines they are much less likely to want to learn about European wines than the average respondent, believe French wines are the worst value by far, buy more New Zealand and CA wine than most respondents, and tend to be younger