It Tastes Like “The Velvet Britches of Jesus”

You see lots of pictures of labels and bottles on wine blogs. Naturally they tend to accompany reviews. It’s pretty hard to do anything different with these kinds of graphics. And this is why the What Would Mikey Drink blog caught my attention.

Mikey, from New York City, has been at the wine blogging thing since September 2005. You’ve got to like a guy who, reportedly, at the age of 8 can taste a Red Burgundy and proclaim it tastes like "the velvet britches of Jesus."

Another reason to get a kick out of this blog is that each shot of a label M2
or bottle that accompanies his reviews comes with a shot of Mikey himself integrated into the shot. I think that’s kinda cool. Reminds me of Gary Vaynerchuk on dope. (He kinda looks like Gary, Too.)

"What Would Mikey Drink" focuses on reviews of wines. This isn’t unique. But among the things I like about his approach to reviewing wine that is different from many other wine bloggers is the diversity of M3
wines he looks at. There is no particular focus on a price, region or varietal. You are as likely to get an ’04 Aussi Grenache as you are a 1999 "Jackass Vineyard" Zin as you are a Chambolle-Musigny 1er Cru.

Sometimes Mikey includes the price, sometimes he doesn’t. Note to Mikey: INCLUDE the price of the wine.

"What Would Mikey Drink" is real good wine blogging.


6 Responses

  1. Anneliese - July 19, 2007

    Mikey doesn’t appear old enough to drink.

  2. AppellationMan - July 20, 2007

    Better get used to it. 😉

  3. Agent Red - July 20, 2007

    This is a guy that needs to do a video blog!
    (Tangent ALERT! The following is a discussion of wine rating systems)
    I love his rating system. When we were planning our own rating system, we debated the merits of various systems. It was sheer agony and in the end we gave in and went with the more traditional ‘Parkerinian” system of Points. We did this, we rationalized, because it is a system that consumers are used to. Note that I did NOT say that all consumers UNDERSTAND this system or how to use it in preparing their own reviews, they are just used to seeing it in use. I could go on and on about this topic, but I digress. Maybe Tom will make this a topic of future inquiry?

  4. Alder Yarrow - July 22, 2007

    Mikey knows enough about wine to appropriate a famous description of Burgundy that has become a common French phrase: “le petit Jsus en culottes de velours” — Like baby Jesus in velvet underwear. Though I can’t for the life of me remember who was first purported to say it.

  5. Tom Wark - July 22, 2007

    It’s a great line!

  6. Ryan Sherman - July 23, 2007

    I think the 100 point systems employed by the various trade mags are a joke. I mean would you ever drink a 80pt wine? I haven’t seen anything rated below a 85?? The wine curious 30 and 40 somethings are the ones with the money and the thirst to try something new. The staunch wine rating aristocracy should go by the way side..but i digress

Leave a Reply