There’s nothing I like more than reading a provocative article in a wine magazine or newsletter, on a wine forum or on a wine blog. Maybe I’m just drawn to hyperbole or controversy. More than anything, I like reading something that gets me thinking. A post by John over at Wine Country Club Blog and a follow up post over at Swirl & Sniff both get me thinking about: Can Wine Bloggers Do Harm? And does it matter? John’s contention…

A rather remarkable project is underway at The Wine Country Club Blog. John Olney is writing his book online, in blog form, rather than in private and out of view. The books is a history of Napa Valley wineries that pre-date 1900 but can still be viewed today. The emphasis is on the people and owners at each of these properties. It’s an ambitious project. Writing and re-writing the book in a blog format makes the project a somewhat collaborative…

Being a regular wine blog browser, I can say with little hesitation that first impressions are important. And while that first post or first wine review sets a certain tone for the blog’s readers, it’s really the initial visual impact that draws the reader in. So when in it comes to blogs, and that means wine blogs too, it is the current nature of the beast that this visual impact is most often centered on the blogs masthead, that strip…

There is a new wine blogger out there whose work impresses me, even after only five posts. Swirl & Sniff originates out of Seattle. I don’t know who is behind it as there is no name attached to the blog. I came across the Swirl & Sniff after its author left a comment after on of my posts. Clearly the new blogger follows the trend set by a number of other wine bloggers; they want to help make wines and…

Jason Bullock, a wine marketing and PR guy like me, has joined the blog fray with "Drink Up" at http://drinkup.jasonebullock.com/ Jason is a good writer, which means we can expect some excellent post from him. I really enjoyed one of his initial posts on a new wine bar in San Francisco. It’s nice to have a fellow PR person blogging. And while it’s good to have Jason on board, I must admit I expected another particular Sonoma PR person to…