Morbidity and Mortality Weekly (YES, that is the name of a publication. Wouldn’t you have liked to be in on the meeting when the powers that be over at the Centers for Disease Control and Prevention who publish it all got together and decided on that name!) is reporting that Spirits is the drink most often chosen by teenagers.
Forty Percent of those participating in the study identified spirits (meaning bourbon, vodka, etc.) as their preferred drink. Beer came in second.
But here’s the news: ONLY AROUND 2% OF THE TEENS SURVEYED IDENTIFIED WINE AS THEIR ALCOHOLIC BEVERAGE OF CHOICE.
Surely this has implications for policy making. Surely this finding has implications for policymaking on the issue of the direct shipment of wine.
Hat tip to Megan at Wine & Spirits Daily for identifying the story.
Merely to comment here, not to tell you something that you don’t already know, but all those hard alcohol “soda pops,” such as the vodka single serving bottles and Jack Daniels Lemon Drop, capture that teen audience.
Plus the fact that the stuff gets you blasted immediately – the teens time mode of choice – rather than the subtle buzz that a 13.5% Pinot might provide.
As far as policymaking on the direct shipment of wine? That’s a subject outside of my layman’s scope, but I could see an ad campaign aimed at teens that runs along the lines of “Remember your first wine?” 🙂
My 19-yr brother just spent a weekend with some margarita mix and a couple bottles of tequila, trying to figure out how to make a cooler full of the perfect margarita. He learned too much tequila is bad, in so many ways. But he too went straight for tequila and not wine. In fact, he tries to avoid wine at all costs. Rum, on the other hand …
Wine Boy! says! My first experience as a youngster with wine was “not good”, but have learned to place wine in it’s proper place and….that is luch and dinner! I hope most people will grow out of their “party” mentality and enjoy the world’s most awesome beverage,.. moderately.
I am so full that I would burst with another bite.Would you like some help? Let go!He has been sick for three weeks.I saw it with my own eyes.Most people eat, write, and work with their fight hands.Most people eat, write, and work with their fight hands.A barking dog doesn’t bite!No spitting on the street.We are going to have the final examination next week.