Archive for the ‘Wine Business’ Category

Jan 10, 2005

Must We Dumb Down Wine for Greater Profit?

Tim Moran of the Modesto Bee reports that the California Wine Institute, the largest wine trade organization in American, along with the larger California wineries, are asking for a change in the vintage dating laws. They want to allow wines that carry a county appellation such as Napa County, Contra Costa County, Mendocino County or Sonoma County to be required to only have 85% of that wine coming from the same vintage. Currently, you must have have 95% of the…