Posts Tagged ‘Two Buck Chuck’

May 18, 2006

Two Buck Chuck Creator: An Articulate Guy

It’s hard to get a handle on Fred Franzia, CEO of Bronco Wine Company and producer of Two Buck Chuck, among other wine brands. Reading about his life and attitudes and beliefs in the latest issue of INC, you get the impression this is a man who will pull no punches and go after the things he wants in a fairly direct fashion. Among the brands owned by Bronco Wine Company are: ForestVille, Estrella, Charles Shaw, Montpellier, Grand Cru, Silver…