It’s pretty rare for a wine PR person to actually have damage control to do over an unfortunate statement a client or boss makes to the press. In fact, in 15 years of working in wine PR, I’ve never had such a situation arise. It’s not that I’m particularly great at prepping my clients well for meeting with the press. It’s just that there is very little a thinking vintner could say that would create too much of a stink….

Ever wonder how the big wineries get bigger? Ever need confirmation that it takes money to make money Ever wonder why we all want to be famous movie start? Read this

Winery Websites!  I browse through them regularly, looking for a new spin on an old tool. I’ve helped build a few too. I think the very best winery websites to the following, in order of importance: 1. Deliver important information in an easy to find way  2. Have a consistent and easy to follow navigation scheme  3. Contain all the information I would need to purchase a bottle  4. Is easy on the eyes All too often, you find sites…