Archive for the ‘FermSurvey’ Category

Nov 27, 2006

“OLD VINES”: A Term In Need of A Meaning

What does it mean when you see the term "Old Vine" on a wine bottle? The answer is, nothing you can count on. It falls into the same category as the term "Reserve". "Old Vine" is a term you often see on the front of the wine label, yet unlike the varietal, appellation and vintage, the government plays no role in dictating what that term should mean. Should it? The question we asked in our latest survey of Fermentation readers…

Nov 27, 2006

ANSWERS To Tough Wine Questions

The recent Fermentation Survey on "Tough Wine Questions" was issued to to look at questions about wine that interest me as a marketer. In this post I want to deliver an overall look at what the 238 folks who answered the survey had to say. ON TERROIRFor the avid wine drinker and wine enthusiast the question of Terroir looms large. Without it there really is little meaning to our relationship with wine since if all wine is the same, no…

Nov 18, 2006

Change the world…one sip at a time

*******************************************************************************************Don’t forget to take the Fermentation Survey!CLICK HERE to take the survey…All I ask is three minutes of your day.******************************************************************************************* Meet the new Fermentation Sponsor: I know…it’s a tease. You’ll just have to click on the ad and find out who wants you to change the world one sip at a time. These aren’t just good folks, they are wonderful winemakers. I opened a bottle of their 2000 Pinot two nights ago and it was like sipping of liquid cherry…