Archive for the ‘Questioning Authority’ Category
“Critics Play Minor Role in Wine Choices”. This is the conclusion drawn from a presentation based on a consumer survey that John Gillespie gave at the recent Wine Industry Financial Symposium in Napa on Tuesday. This study is bound to cause considerable discussion and generate significant interest since it seems to dispel the idea that wine critics are important, as well as confirm what many have said about peer-to-peer wine recommendations in the era of social media: That they are…
Noob: So when these wine experts taste wines, it's not just a matter of whether they just like it I see. It looks like there are 100 different levels of quality. Me: You mean the 100 Point system? Yes. Well, No. The 100 Point system is really a 50 point system because no wine is given 50 points. That's really the starting point. Noob: So when a wine is rated 88 Points out of 100 points the wine has really…
Philip James is an entrepreneur…and a good one. In the case of his history as a wine industry entrepreneur, he has brought us Snooth and, most recently, Lot 18. In the case of both companies, James focus has been on addressing the complications of consumer demand through technology. However, it appears that given his want, he'd throw all that away for the chance to go on an adventurous quest. QUESTIONING AUTHORITY: THE PHILIP JAMES EDITION Job Description? Founder of Lot18….
Last week, in a post about loyalty, I noted that Cameron Hughes Wines is one of those rare brands that has created a loyal following. What I didn't note in that post is that the factors that result in brand loyalty are reflections of the people behind the brand. Cameron Hughes is absolutely dedicated to providing the best value in wine…and a number of price points and this desire, as far as I can see, derives from the kick he…
Insight and education and entertainment does result from exploring the expertise of authorities in any given field. But sometimes, simply questioning the authority on more mundane matters can also deliver insight…and surprises. The "Questioning Authority" interview series on FERMENTATION is meant to do just that: Provide insight and surprises…and maybe entertain a little. Questioning Authority: The David Darlington Edition Job Description?Freelance writer. (Not wine writer, in other words.) Profession other than current you'd like to claim?Filmmaker or photographer. First Act…
