Archive for the ‘Wine Media’ Category
I've been thinking about "Wine Porn" (not for any good reason) and have concluded there really isn't anything we can call "Wine Porn" that comes close to the titillating exposure we have to honest to goodness "Food Porn". Wikipedia is kind enough to offer a pretty decent, though limiting, explanation of "Food Porn": "Food porn is a sarcastic term variously applied to a spectacular visual presentation of cooking or eating in advertisements, infomercials, cooking shows or other visual media, food…
Little revelations are always good because they tend to speak to principles to live by. Here’s my latest (and I’m embarrassed that I’ve only lately realized it): I don’t want serious restaurant critics to pay for their meals nor serious wine critics to pay for a drop of wine. Why? I don’t trust a restaurant or wine critic to accurately or honestly evaluate their experience when part of that experience is filtered through the dent their object of evaluation made…
Let us sit together and speak of knowledge as men do. Always ask: What does this reviewer know? We know what he thinks, but what does he know? This command comes from one of the smartest, most experienced and most knowledgeable wine writers/reporters/critics I've ever known: Dan Berger. He wrote it in his latest issue of his "Dan Berger's Vintage Experiences" in an article entitled Analyzing Marketing. In this article he lists a series of aphorisms and truths that he…
Who likes Etymology? Who likes Wine? I've got the book for you: "History of Wine Words". The book is subtitled "An Intoxicating Dictionary of Etymology and Word Histories from the Vineyard, Glass and Bottle." I'm not sure this book is going to garner a wide number of readers for the same reason I think there are far fewer people reading down this far in this post: most people didn't get past the word "Etymology" and if they did, a number…
If there are universal truths that pertain to most people's view of wine (or most other industries') marketing tools, the following comment likely sums up one of them: "I personally do not like reading a rewritten press release just as much as I dislike reading them as is." The disdain most people express for the press release is only slightly less than the expression of disdain many people offer for the "PR Flack" or "hired gun" or, as I like…
