Archive for the ‘Wine Consumers’ Category
Have you noticed? Wine drinking and winemaking correlate to the Democratic party. In fact, if Hillary wins the 2016 Presidential election, it will be on the backs of wine drinkers and winemakers. Consider the map below. It highlights the states that most pundits and history and polls predict will be Hillary Clinton’s most likely path to a victory: Click the map to create your own at 270toWin.com The states in blue are those predicted to go to Hillary (D) in…
In a previous post I commented on the factors that go into determining if a wine is overpriced. I almost immediately got emails that painfully explained that no matter the fact that all these expensive Napa Valley wines sell out, they are in fact over priced. Clearly a great many very expensive Napa Valley wines are not overpriced despite the fact that they cost upwards of $100, $200, $300 or $500 per bottle. But it did raise the question, why…
In an interesting interview with Spirits Business published yesterday the CEO of Drizly—the delivery service for booze—predicted that online sales of alcohol could reach between $7-$15 billion over the next few years. Drizly CEO Nick Rellas heads a business that allows consumers to order alcohol from local your retail outlets, then delivers the stuff to your door. What he did not say in the interview however is this: Mr. Rellas believes his customers ought to be banned from ordering and…
There is a move afoot in Sonoma County, as there is in Napa Valley, to put some sort of restrictions on winery marketing. As far as I can tell, the premise is that if we restrict how wineries can market and sell their wines there will be fewer visitors and this will impact wineries and county revenues in no way whatsoever. In theory. Among the activities that the No-Winery-In-My-Backyard-Crowd objects too in Sonoma County, as well as in Napa, is…
Monika Elling, a wine marketing consultant out of New York, recently reminded us in a Harpers article that women are under represented in the wine trade, particularly in the distribution tier. This is true. In fact I’ve been reading this claim a couple of times a year for the past 2 years. “The products are crafted by men, sold by men but these men don’t necessarily know what women want…How different would it be if women were in the decision-making…
