Archive for the ‘Wine Media’ Category
Yesterday, Inertia Beverage Group (a Wark Communications client) acquired the assets of New Vine, the Napa-based logistics firm specializing in delivering wine through a variety of methods. The current accumulation of press coverage of this event is listed below. BusinessWire: Inertia Beverage Group Statement on New Vine Acquisition San Francisco Business Times: IBG Nabs New Vine Logistics for $4.5 Million in Foreclosure Auction, By Chris Rauber Santa Rosa Press Democrat: Inertia Wines Auction for New Vine Assets, By Kevin McCallum…
Yesterday I wrote about what I considered the demise of Appellation America. Tom Welch, CEO of Appellation America emailed me to clarify a few items. That email is reproduced below.: Hi Tom Thank you for the the prominent mention in your Blog. http://fermentation.typepad.com/I would like to clarify a few things. 1) Subscription is alive and continues. There is no change. 2) We have made deep cost cuts, but Appellation America is not gone. It is no longer is bleeding financially…
As quickly as it turned to a subscription model, Appellation America has pulled the plug on it’s operations. There are some significant lessons here. The publishers of this groundbreaking on-line wine site will be announcing this soon. Not more than a couple weeks into beginning to sell subscriptions to the on-line editorial and information website Appellation America, the owners decided to stop taking subscriptions, dismiss its impressive editorial staff, discontinue the publishing of any new content and let the site…
Today, in response to the perceived and real "Wine Blogger Bashing" that has been occurring occasionally here and there, someone will proclaim: "Prove Them Wrong With Every Post."This is sage advice and comes from someone who knows of what they speak. However, let me say to those bloggers who HAVE in the past suggested that the mainstream wine media is out of touch, or are the past, or are too threatened by bloggers and to the mainstream wine media folks…
With the North American Wine Bloggers Conference coming up and given other issues surrounding this blog occupying my mind of late, I wanted to address the issue of Wine Blogging and Wine Bloggers from a public relations perspective. Specifically, I wanted to address the issue of How To Interact With a Wine Blogger. In case anyone needs reminding, and I doubt anyone in or around the wine business does, media relations are those activities that a company or individual undertakes…
