Posts Tagged ‘wine reviews’
Can you spare 10 characters in your reviews of wine? That’s really all it would take, a measly 10 spaces in a wine review to add the alcohol level of the wine under consideration. And by adding this bit of information the consumer would be served mightily. I started thinking about this need for stating alcohol content in reviews upon reading Robert Parker’s reviews of Paul Hobbs wines on MSNBC.com. For example:"2003 Napa Valley Cabernet Sauvignon, 93 points. A dark…
A Cautionary Tale What’s the impact of building a winery marketing strategy that relies on receiving only great scores and ratings from the most important wine critics? Consider this cautionary tale. A few years ago a very fine winemaker decides it’s time to make their own wines, rather than make someone else’s wine. So the winery is born. Well, actually they lease space at another winery to make about 400 cases of wine. They get fruit from great vineyards and…
It’s not unprecedented but it is unusual. Robert Parker’s agreement to write a weekly column for Business Week Magazine is a fairly rare even for the most powerful wine critic on the planet. Since beginning publishing his Wine Advocate newsletter he has taken up very few gigs outside that venue. He wrote fleetingly for both Wine Enthusiast Magazine and for Food & Wine Magazine. But most of his efforts have gone into his newsletter. So bringing on Parker to write…
Taj at Cork & Demon has apparently finished her notorious Western Wine Tour. It was, as far as I know, "on the road" wine blogging event to hit the blogosphere. Taj started in Texas, made here way through the southwest, up through California, Oregon and Washington, then back home. Along the way she stopped and visited wineries, talked to owners and winemakers and blogged it all. I envy Taj. Who doesn’t really. There is something very substantially American about the…
TEN THINGS…We Know About The Glossy Wine Magazines The glossy wine magazines often come in for a lot of criticism by those in the wine industry and those who make wine an important part of their lives. Some is deserved, some is not. 1. They don’t give good reviews to wines just because they are advertisers 2. Advertising is dominated by the huge brands 3. Good reviews from the glossies sell wine 4. They are written and designed to appeal…
