Archive for the ‘Public Relations & Wine’ Category
I've been thinking about "Anonymous Sources" this week, among other things. So has Jeff. You just don't see the anonymous source used too often in wine writing and journalism associated with the wine trade. This must be the case for the most obvious reason. Wine criticism is worthless without a name or brand associated with it. Maybe I've been distracted the passed 20 years, but I can't remember too many cases when anonymous sources were liberally used by wine writers…
Over the years I've found myself in a position of asking my colleagues in the wine industry and folks in the hospitality industries to give me things. "Donations" they are called. Some people are better than others at doing the asking. I fall somewhere in the middle. In asking for wines, airline tickets, hotel rooms, memorabilia and other items, almost always for auctions, I have learned one thing: You get your best results when you tell the potential giver that…
One of the greatest joys of working in wine public relations has been the remarkably collegial, helpful and generally encouraging attitude of my peers. In the 20 some odd years I've worked in this area of the wine industry I can't recall a single instance in which I was disappointed with my personal interaction with other wine PR folks. And I can't count the number of times other PR people have helped me in significant ways. Still, there is something…
I count 2004 as the birth year of wine blogs. Given that only slightly arbitrary date, the wine industry finds itself with only five years under it's belt of dealing with this somewhat chaotic, but impactful form of communication. And on the eve of the second North American Wine Bloggers Conference I have some questions and thoughts about wine blogs. 1. HAS OR WILL THE WINE BLOG TAKE DOWN PRINT MEDIA AS THE PRIMARY FORM OF WINE INFORMATION FOR CONSUMERS…
A WINE REVIEW 65% 2006 Mayo Family Winery Estate Bottled "Reserve Chardonnay—Sonoma Valley35% 2006 Chateau Souverain Chardonnay—Alexander Valley This blend of two Sonoma County Chardonnays combines to produce a striking, clear and brilliant deep straw color in the glass. The blend's aromas are dominated by stone fruit, including white peach and apricot, followed by distinct butterscotch and vanilla notes derived from oak aging. There is a rich, full bodied attack on the palate that leads into slight hints of citrus,…
