Archive for the ‘Wine Business’ Category
In addition to being in the business of taking enormous amounts of venture capital, as well as selling wine on-line, Wine.com now has apparently set up a division within its company that I suspect is called: "The Department of Online Wine Policemen. As was pointed out by Rich Cartiere at the Wine Market Report and made available HERE and by Alder at Vinography, Wine.com has begun ordering wine from out of state retailers and having it shipped to Wine.com in…
I love reading predictions, particularly those that come at the beginning of the year. They usually are very good recaps of those trends that flew just below the radar the year before. Laurie Daniel of the San Jose Mercury news has a nice set of predictions for the wine industry in 2008. They amount to higher prices on imports due to the weak dollar, the "greening" of the wine industry and more transparency in wine packaging and the emergence of…
Inspired by Paul Gregutt’s excellent story on the meaning of wine terms, I began fantasizing about being named the American Wine Czar and being given complete control over wine regulations in the United States. I’ve fantasized about this before but given the wonderful fantasy it is, the topic deserves an update. My first set of acts as the American Wine Czar are: THE OLD VINE" REGULATIONAny wine produced in the United States that carries the term "Old Vine" or "Ancient…
Every time I hear about a California winery putting up national ads for their wines and brands I think to myself: "THANK YOU, THANK YOU, THANK YOU"! Beringer of Napa Valley has launched a TV (and print) campaign to that began in November. I’m currently unaware of any other national broadcast campaigns from a California winery. If they exist there can’t be many of them. The point is, any national campaign for a CA wine brand delivers residual benefits to…
The 2007 calendar year is coming to an end an that prompts me to think harder about the past two months, to make assessments and to try to learn some lessons before we move on the perfectly lovely arbitrary notion of a "new year". The wine new of 2007 when looked at retrospectively turns out to be truly educational as well as a signal of what to anticipate in the coming year and years. Here are my most interesting news…
