Feb 7, 2007
The work to get out the word on the great wine bloggers that were named finalists in the American Wine Blog Awards, as well as the vibrancy of the wine blog world, is underway. A press release has been issued over the wires via BusinessWire. It has been indexed on Google, Yahoo and will hopefully catch the attention of editors and writers across the country. We’ve also sent press releases out to wine media and wine writers across the county…
Feb 5, 2007
I recall reading somewhere, probably in one of his books, that Robert Parker did not consider Zinfandel a "Noble Grape". What a great debate this would make. But that’s not my point. What I’m getting to is that if Zinfandel is not a "noble grape" then Petite Sirah probably can’t even claim courtesan status. This of course is not the view of those who belong to PS I LOVE YOU, the Petite Sirah advocacy organization that is gearing up of…
Jan 22, 2007
Maybe Wine Blogs are moving out of the realm of relative obscurity and into the light. The Q&A linked to above ran in the Santa Rosa Press Democrat here in the heart of Wine Country, a locale that probably has more interest in things wine than other area’s of the country. Yet as we know, folks around the America are thinking more and more about their home towns as "Wine Country". While I didn’t pitch the idea to the newspaper…
Jan 22, 2007
I recall the day when I thanked God for the inherent prudishness of the Federal Government. It was that prudishness that delivered to me one of my favorite experiences as a wine publicist. Alas, it seems these days the Feds don’t have time to protect the sensibilities of wine drinkers from "offensive" images on wine labels. It must have been around 1991 when working at a PR agency, I was assigned to work on the Clos Pegase account. It was…
Jan 2, 2007
It’s a big question for wine industries in states other than CA, OR and WA. Their wines are very, very good. Their winemaking institutions and winemakers are sophisticated. They are learning quickly what grows best where. People in their home states are beginning to discover and support these industries. So, what’s an industry to do to build on this expansion and surge in recognition? One answer is go Mass Media. That’s what, according to this story, the Ohio Grape Industries…