Archive for the ‘Wine Business’ Category

Jul 21, 2009

How To Pitch a Wine Blogger

With the North American Wine Bloggers Conference coming up and given other issues surrounding this blog occupying my mind of late, I wanted to address the issue of Wine Blogging and Wine Bloggers from a public relations perspective. Specifically, I wanted to address the issue of How To Interact With a Wine Blogger. In case anyone needs reminding, and I doubt anyone in or around the wine business does, media relations are those activities that a company or individual undertakes…

Jul 20, 2009

Dispossessed of Common Sense

You observe the world of luxury products long enough and you have the opportunity to come across any number of loutish, uncouth and generally obscene products that have no basis for their existence other than the reality that among the millions of people who have money to burn, you are bound to come across just enough who are so remarkable stupid and dispossessed of common sense that you can count on selling a few items meant just for them. Le…

Jul 15, 2009

How to Lose Friends and Influence Lives

I've been thinking about "Anonymous Sources" this week, among other things. So has Jeff. You just don't see the anonymous source used too often in wine writing and journalism associated with the wine trade. This must be the case for the most obvious reason. Wine criticism is worthless without a name or brand associated with it. Maybe I've been distracted the passed 20 years, but I can't remember too many cases when anonymous sources were liberally used by wine writers…

Jul 14, 2009

The Poodle and the Wine

I read recently that the most popular dog breed in France is the Poodle. Here in the U.S. it is the Labrador Retriever. This difference alone isn't quite enough to force Americans to be suspicious of the French. But it makes you think. We (wine lovers) should also be forced to think about the French today, on the day of their national celebration of their Republic: Bastille Day. There's no denying that the American wine industry in its modern form…

Jul 8, 2009

Asking For Wine…In A Good Way

Over the years I've found myself in a position of asking my colleagues in the wine industry and  folks in the hospitality industries to give me things. "Donations" they are called. Some people are better than others at doing the asking. I fall somewhere in the middle. In asking for wines, airline tickets, hotel rooms, memorabilia and other items, almost always for auctions, I have learned one thing: You get your best results when you tell the potential giver that…