Archive for the ‘Wine Business’ Category
Publicists are notorious Jacks-of-all-Trades. And I would say the same for myself. Though I think of myself primarily as a professional publicist working primarily in the wine industry, my work has taken me in a variety of directions. Being a blogger has complicated this broadening of views even further. On Thursday I'll be heading down to Pismo Beach to attend World of Pinot Noir, a festival in that town that focus entirely on Pinot Noir, the varietal's various incarnations, the…
In honor of the 46th anniversary of my birth, I present 46 things I want: 1. A time machine2. A full vertical collection of all Stony Hill Chardonnays3. A wine cellar with a couch in it4. A doubling in Fermentation's readership5. A national policy on wine direct shipment laws6. A fig tree7. A 1963 Warres port8. A marching band playing happy birthday using wine glasses and spoons.9. A new collection of heavy bottomed tumbler glasses10. One week in Burgundy11. One…
The Furrowed Brow seems to be the official wine industry response to the new social media tools. And why shouldn't this be the reaction? If you've been in the industry for even only a few years these new tools are so untested, so new and so unlike previous marketing tools that few people understand anything about them. VinTank is hoping to unfurrow a few brows. Vintank is a new company formed by Paul Mabray, founder of Inertia Beverage Group, and…
Today is the day I look forward to with great anticipation every time it arrives: I get to be on WineBiz Radio with Kaz & Randy. You can listen in. It happens at 6pm PST. Lots of interesting people show up and tonight I'm bringing with me my own surprise guest. For those of you hooked into the world of Wine & Tech and Wine & Marketing, you really should be making a point of listening to this broadcast. Randy…
___________________________________________________________________ Representative local government is where things get done that most effect our daily lives. And yet, few of us can name the Mayor, the County Supervisors or the city counsel representatives that we elect to care for our community. Here in Sonoma Wine Country a great number of the wineries are governed by the County, rather than by the town or city. And while local lawmakers here tend to very sensitive to the importance of wine to the economy…