Archive for the ‘Wine Places’ Category

Apr 8, 2019

On Wine Marketing—Be the Winery that Champions your AVA

I haven’t done a head count lately, but it appears that the number of wineries located here in the United States now numbers over 10,000. This seems like a big number to me, though who know….perhaps in ten years we’ll look back and think, “wow…remember when there were only 10,000 wineries in the U.S?” Be that future as it may, one thing I do know is that with 10,000 wineries, each vying or the attention of the active, serious and…

Mar 26, 2019

Can the Authenticity of Oregon Wine Be Mandated by Law?

More than any other winemaking region in America, Oregon’s Willamette Valley (my new home) appears to be as or more committed to the “authenticity” of its wine products than any other winemaking region in the country. The vintners here also seem to recognize that when it comes to wine, there are two different kinds of “authenticity”. The first is the objective type in which what is actually in the bottle is genuinely a product of Willamette Valley-grown grapes. The second kind…

Sep 15, 2018

The Future of Wine

There is a somewhat obscure field called “Future Studies” by some, “Futurology” by others. It’s not science fiction. The Wikipedia entry on the issue describes Futurology this way: “the study of postulating possible, probable, and preferable futures and the worldviews and myths that underlie them. In general, it can be considered as a branch of the social sciences and parallel to the field of history. Futures studies seeks to understand what is likely to continue and what could plausibly change. Part of the discipline thus…

Aug 16, 2018

Wine Journalists Get Their Due

By Alan Goldfarb At a wine tasting many years ago, a man walked up to wine journalist Bob Thompson and stuck a glass in his face and exclaimed, “Do you like this?” Thompson, the wine columnist for the Hearst San Francisco Examiner at the time, went to the paper’s editor the next morning, and quit. The man with the glass, Thompson said, “Wanted me to tell him if he liked the wine. I wanted to be the guy who showed…

May 3, 2018

The Last Word On The Fate of Napa Valley Agriculture and Politics

While I can’t speak for other industries, I can say that when controversy reigns over an issue within the wine industry, it is rare that partisans on either side of the issue make a comprehensive case for their position. You can’t say that anymore about the battle over Napa Valley’s Measure C, an initiative on the June ballot that pits Nimbys, opportunists, and fact-deficient moralists on one side against rational, liberty-loving, pro-agriculture partisans on the other in a battle to…