Archive for the ‘Wine Education’ Category
A new survey conducted on behalf of Jordon Winery answered the question, at what age do Americans begin appreciating wine. The answer was 29 years old. The survey doesn’t answer why it takes this long, and that’s disappointing. However, the survey did ask the question what does the average American like about wine: “Americans prefer their wine to be smooth (56 percent), fruity (48 percent), and sweet (47 percent)…” This is interesting but hardly surprising. All you have to do…
The well-established wine literary genre is littered with much of the same. Primarily, newly issued wine books are for “dummies”, the easily intimidated, and those who want a shortcut. And that’s fine. Still occasionally—very occasionally—wine books of real interest are published. I regularly look over Amazon’s list of “coming-soon” wine books to see what will soon be released that will be of interest to smart, confident, dedicated wine lovers. Here’s what I’ve found. A GLASS HALF FULL: MY LIFE IN…
A great amount of words have been composed trying to explain why the wine industry has a seeming aversion to implementing new digital technologies. Notables of great talent and energy have worked and are working to cajole the wine trade into embracing the digital tools available for better meeting consumer wine demand as well as matching consumer desires to products. Yet, the single greatest deterrent to the wine industry becoming a full-fledged adopter of new economy tools isn’t a luddite’s aversion…
How many different wines can you enjoy with a meal and how many sips of wine can you combine with a meal before you are uselessly drunk? Everyone’s body chemistry and everyone’s tolerance for alcohol is different. For myself, I can probably enjoy upwards of 30 or 40 sips of wine with a meal before questioning my reason for being at the table and before the ability to appreciate the pairing of wine and food goes by the wayside. Now,…
There are three common and inaccurate accusations that are too regularly hurled at wine lovers and the wine industry: Wine Snobs Abound Wine is Overpriced Inexpensive Wine Is As Good as Expensive Wine Whenever you hear or see these accusations flung, you can be nearly positive that the person flinging them feels inadequate over their lack of a wine education. They shouldn’t feel inadequate about that lack of wine knowledge any more than they ought to feel inadequate over a…
